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Strong Spirit Strong Mind campaign receives $890,000 in government funding

Date posted: 5 October 2016

The Western Australian government has pledged to provide $890,000 to further fund its Strong Spirit Strong Mind alcohol and drug awareness campaign. The funding is a response to a recent independent evaluation of the initiative, which showed that the campaign had positive results.

Mental Health Minister, the Hon Andrea Mitchell, said the campaign was designed to prevent and delay the early uptake of alcohol and other drug use among young Aboriginal people aged 12 to 25 years.

'The evaluation showed the campaign message resonated strongly with young Aboriginal people. It was also found that 83 per cent of young Aboriginal people were more aware of the harms associated with alcohol and other drug use, which is an outstanding result,' said Minister Mitchell.

The Minister also said that the immediate health benefits of reducing alcohol use among young Aboriginal people were obvious. Minister Mitchell also highlighted that the campaign may have the potential to reduce incidences of Fetal alcohol spectrum disorder in Aboriginal communities.

The Strong Spirit Strong Mind Metro Project campaign was first launched in 2012. The additional $890,000 will fund the campaign for a further two years.

Source: Government of Western Australia


Last updated: 7 October 2016
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